New York music artist Mel Perry drops visuals to "WATCH EM" directed by Ezru Gonzalez and produced by JACKPOT. The way Mel Perry voice cuts through the production gets emphasized even more by his lyrical abilities as well. His slick-tongued and dextrous bars carry with them the confident execution of a seasoned veteran, making it all the more enticing for a listener to buy-in to his boastful lyrics. The accompanying music video is just the right amount of visually captivating for this shorter track, popping his sh*t carelessly through New York at night.
One of the strongest tools at a rapper’s disposal that can set them apart from other artists is the tone of their voice. It’s an underrated quality that often goes unnoticed, but we are sure if most of us think of our own favorite rappers, each of them would have a distinct and memorable vocal quality. Enter Mel Perry, a promising emcee from New York who’s self-assured, gravelly presence on his new track “WATCH EM” makes exactly the type of first impression that leaves a lasting impact.
WATCH MEL PERRY NEW MUSIC VIDEO "WATCH EM" BELOW: